Launch Pad

Design Sprints to give startups a head start

Two of our Rocketeers took a trip to Brandeis University to lead a one-day workshop for Our Generation Speaks, empowering their fellows to jump start their start-ups with an introduction to design sprints.

Product Strategy

Reducing the Stress of a Product Launch

Product launches are exciting. But they are also stressful and nerve-wracking, especially the launch of a new product. Here are some valuable lessons we've learned to reduce that stress.

design systems

On Design Systems: Scope and Governance

In this three-part series, we'll cover the various strategic and functional aspects of design systems. Part 1 looks at why we've seen a high rate of failure most often attributed to a combination of counterproductive ambitions.

epic fails

Why Some Projects Fail, and What We Can Learn From It

Recently, a potential client asked us what we have seen cause projects to go off the rails, and what we have learned from those experiences. Here are the common things that we've seen.

development

A Recipe for Building Successful Products

Throughout my career as a software developer I've seen many different ways of building products, and rarely does everything go smoothly. Here are my thoughts on what I’ve seen that makes a difference in improving the quality of products and reducing development failures.

agency

The Secret Formula for Product Success

There are only three types of effective personalities to have on any project team -- people that can make it up, people that can make it real, and people that can make it reoccur. If you don’t have all three roles, then your team is not going to succeed.

mobile

Ambient Transformations: MyMagic+ at Disney

The billion dollar technologies behind the success of Disney’s MyMagic+ are now widespread and can be applied by a wide range of real world businesses to transform customer experiences.

ios

All Together Now... Multiple Storyboards

TL;DR Got multiple iOS developers? Use multiple storyboards. Highs and Lows Working on significant projects means working with a large code base and a multi-person team. Multi-person teams are fabulous for so many reasons -- code reviews, someone to bounce ideas off of and your nerf gun ally. However, one thing that is not fun about multi-person teams are source control conflicts. You finish a feature, got to merge/rebase and you get a conflict. Ugh! We almost exclusively use Storyboards for

teams

How to ensure color consistency across an iOS project

Note: This is the first in a series of posts on teams working together better. We'll be discussing issues around that important moment when your team starts a new project and you need to set the technical direction, establish a sound architectural foundation, and ensure consistency. Here is a tip for ensuring color consistency across an iOS project. Argh! Colors! As a man once famously said, 'Argh! Colors!'. They can be frustrating to get right! Here is what an iOS project usually looks like:

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